Don’t Ignore the Burn: NHS Launches New Cancer Awareness Campaign in Greater Manchester

250
Gullet cancer Heartburn
Gullet cancer Heartburn

A new campaign is being launched by the NHS in Greater Manchester to raise awareness of the link between heartburn, indigestion and gullet cancer. Heartburn – a burning sensation in the middle of your chest – and indigestion – a pain or discomfort in your tummy – might sometimes be shrugged off or put down to drinking too much alcohol or something they have eaten food. But the new NHS campaign wants to make it clear to the public – particularly those over 55 – that if symptoms last for three weeks or more then it’s time to visit your doctor.  It also draws attention to difficulty swallowing or food getting stuck as another potential symptom of gullet cancer that people – whatever their age – need to act on by going to their GP. The new campaign coincides with Men’s Health Week (10 to 16 June) and is particularly aimed at men aged 55 who are more likely to get gullet cancer. It is being run by the Greater Manchester Cancer Alliance – which as part of the NHS and plays a crucial role in improving people’s overall experience of getting diagnosed and treated for cancer. David Jones-Stanley, from Wigan, who was diagnosed with gullet cancer, also known as oesophageal cancer in October 2021 has also helped work on the campaign. He said: “I know first-hand the importance of early detection and treatment. This campaign highlights the common symptoms of gullet cancer, and hopefully it will empower people to seek medical advice sooner and improve outcomes.”

  • If you are over 55 and have heartburn or indigestion that lasts three weeks or more then visit your doctor.